Geotab Data Processing: Turning Telematics Into Actionable Insights
Geotab data processing is transforming how fleets operate. Every day, Geotab processes more than 75 billion data points. This massive stream of telematics information helps businesses make faster, smarter decisions in real time.
Smarter Compression, Sharper Accuracy
Geotab uses a specialized algorithm to compress telematics data while preserving accuracy. Instead of recording everything, the system identifies and focuses on the most meaningful events—so you get high-impact insights without information overload.
Geotab Active Insights and Telematics Tools
Geotab’s platform goes beyond just tracking location. Its AI-powered collision detection analyzes crash severity, helping companies assess incidents and improve safety protocols.
Integrated telematics and camera systems monitor driver behavior, including:
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Speeding
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Hard braking
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Harsh cornering
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Seatbelt usage
These tools give fleet managers a full picture of what’s happening behind the wheel.
The Value of Geotab’s Data Collection
Geotab collects detailed information on:
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Underused assets
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Predictive maintenance issues
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High-risk driving behaviors
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Hours of Service (HOS) violations
In a pilot involving 22 vehicles, one fleet using Geotab was found to be 78% safer than comparable heavy-duty fleets.
Murdoch Fleet’s Transition to Geotab
Murdoch Fleet Operations hauls heavy materials to construction sites and major retailers like Lowe’s and Home Depot. With a decentralized fleet model, their trucks are parked at customer sites, not a central yard.
Murdoch made the switch to Geotab after drivers expressed frustration with their old system. The intuitive interface and driver-friendly design of Geotab’s new platform, Zen, made training and adoption easier.
Real Safety Improvements with Geotab
After adopting Geotab:
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Speeding violations dropped from 100 per week to 50–60
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Seatbelt violations dropped to zero
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Drivers are now rewarded for safe behavior
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Tracking driver logs is faster and easier
The ZenU maintenance program helped the fleet better manage repairs and technician routes. It also caught tire issues early, reducing costs and improving uptime.
Geotab Keeps Fleets Compliant
Murdoch Fleet now stays compliant with ELD regulations, thanks to Geotab’s smart logging features and training support. Drivers receive video tutorials, and fleet managers benefit from real-time visibility into violations and performance trends.
Planning for the Future with Telematics
With rising fuel costs and a rapidly changing market, Murdoch is now using Geotab data processing to manage expenses and adapt to post-pandemic challenges. This approach helps them maintain efficiency while prioritizing driver safety.
Join Geotab Connect
Mark your calendar: Geotab Connect returns February 25–27 in Orlando. The event will feature hands-on training, new product launches, and updates to the Hours of Service dashboard.
Don’t miss the next educational webinar on drug and alcohol testing, coming next month. These sessions help fleets stay ahead of DOT compliance rules.
Ready to take your fleet’s performance to the next level?
Explore Geotab or contact us to see how smart data processing can boost safety, compliance, and ROI.